McLennan Marketing & Communications

Marketing & Communications (MARCOM) is responsible for creating and maintaining a consistent, positive, and dynamic public image of Âé¶¹´«Ã½Ó³»­ by administrating strategic public relations, media relations, website content & design, communications, and marketing plans.

Request MARCOM's assistance on projects by filling out our Project Request form below:

Project Request Brand Standards

Marketing/Advertising

MARCOM creates all of the College’s major marketing materials including print and online advertisements, program brochures, direct mail pieces, website content and photos, and much more. The team develops an advertising campaign each year that aligns with College’s annual priorities for the academic year.

Departments and programs should email marcom@mclennan.edu to discuss paid advertising or marketing projects. 

Licensing & Logos

MARCOM is the official custodian of the Âé¶¹´«Ã½Ó³»­ brand. The marks (logos or graphics representative of Âé¶¹´«Ã½Ó³»­'s brand) of Âé¶¹´«Ã½Ó³»­ are regulated through a licensing program administered by MARCOM and the administration of Âé¶¹´«Ã½Ó³»­. Use of any of these marks will require the written approval of Âé¶¹´«Ã½Ó³»­. 

All marks or logos should not be modified in any way.  

Âé¶¹´«Ã½Ó³»­ Logos

Âé¶¹´«Ã½Ó³»­ Branding Standards

Âé¶¹´«Ã½Ó³»­ Photos (Send a request to access PhotoShelter to marcom@mclennan.edu)

Official Âé¶¹´«Ã½Ó³»­ Colors

Primary Identity Colors:

  • Blue
    • PMS 541 or Pantone 541 C
    • HEX #003366
    • C100 M78 Y32 K33
    • R0 G60 B113
  • Orange
    • PMS 021 or Pantone 021 C
    • HEX #FF6600
    • C0 M65 Y100 K0
    • R255 G82 B0
See our Âé¶¹´«Ã½Ó³»­ Branding Standards for more information about secondary colors and the correct use of our marks and logos. 

Media Relations

MARCOM is responsible for distributing news to local media outlets through press/news releases, story pitches, and face-to-face interviews.

If you have an event, accomplishment, or potential story you would like to share with us, please contact the Director of MARCOM at marcom@mclennan.edu or by phone at 254-299-8640.

Contact Information

Jennifer Marshall-Higgins jmarshallhiggins@mclennan.edu, Director of Marketing & Communications
254-299-8640

Jennifer Norman jnorman@mclennan.edu, Associate Director of Marketing & Communications
254-299-8721